Today, the world of sports media changes forever. Today, StatSheet launches the first and largest network of content sites powered exclusively via an automated publishing platform. Let me explain in the simplest terms possible – every one of the 345 sites StatSheet launches today (one for every D-1 college basketball team) will provide previews, recaps, injury updates and a ton of additional article types with narrative automatically – no human intervention. Stats come into the black box, are affiliated with over 500 million historical stats and out comes long form narrative and insightful analysis – in real time, automatically. Did I say no human intervention?
Forget the myriad of sports blog networks out there (not going to mention them by name, you know the ones of which I speak)… they use the old, out dated, hard to scale model of paying bloggers to cover teams. Hundreds of bloggers, millions of dollars in cost per year on personnel alone. StatSheet raised a little more than $1 million and as of today, they now have the largest sports blog network out there.
Yeah – this is a bit braggy. I own a part of the company, I sit on the company’s board. I tweet about the company incessantly… I just know a revolution when I see one, and this, my friends, marks the first shot in that revolution.
P.S. Here is the full text of the press release that hit the wire this morning…
STATSHEET LAUNCHES REVOLUTIONARY SPORTS CONTENT NETWORK
-Advanced automated publishing system will power 345 college basketball sites offering the most in-depth analysis available for every fan in the country-
(DURHAM, N.C., November 12, 2010) – StatSheet, a first-in-class sports media company, announced today the launch of its inaugural network of sites powered exclusively by the company’s unique automated publishing engine. The network debuts with 345 sites that provide in-depth coverage for every Division I college basketball program in the nation and represents the world’s first network of websites driven entirely by high quality, automated content.
The StatSheet network will leverage both real-time sports statistics as well as a proprietary database of over 500 million statistics to generate a level of in-depth analysis and insight on every team, every player, every coach and every game unmatched by any large media website.
“Today marks a sea change in the way sports analysis and insight is provided to fans,” said StatSheet Founder and CEO Robbie Allen. “Our technology platform generates content automatically in real-time – the result is a game changing alternative to the current model of sports reporting which is expensive, inefficient and, in many ways, exclusive in that only top teams receive quality coverage.”
Every College Hoops Fan in the Country Will Have Access to Premium Team Coverage
Traditionally, sports news has been driven by a few big-name reporters covering the top-ranked teams. Now fans of big schools or small schools, conference powerhouses or tournament hopefuls will have access to the best available coverage of their team.
Each site will include data driven insights and compelling narratives, as well as photo and video highlights. In addition, each site will be accompanied by its own Twitter account, Facebook fan page and mobile application.
Previews, recaps, and over 20 additional article categories are created as soon as the underlying data is generated, so that fans are able to get the analysis they want when they want it. While other sports media companies tout their coverage of local sports teams, StatSheet provides maximum coverage of every team, regardless of the size of the team’s fan base or surrounding local population.
“Our goal is to combine insightful content with the most comprehensive statistical analysis available on the web to deliver a fan experience currently not offered anywhere else,” said Allen. “Now, fans accessing CardinalsDaily.com, which is StatSheet’s site covering Lamar University basketball, will get the same great experience as those following CarolinaUpdate.com, StatSheet’s site covering UNC basketball.”
To learn more, visit http://StatSheet.com.